The Audit
You do it
GROWTH + SCALE-UP READINESS
Delivering research-backed clarity into growth + scale-up potential, data-driven by Gallup Builder research
Helping entrepreneurs shift the narrative from idea validation to capability-driven execution and scalable results.
Helping business owners shift the strategy from who has the right expertise to who has the capabilities to build and grow something that lasts.
Offering a way to evaluate growth + scale-up potential beyond experience, intuition or credentials.
Offering an approach to assess the human side of the venture for the probability of success.
Because real growth starts with the people behind it.
Developed by a global analytics company using data to understand people and drive performance, Gallup’s Builder Research changed how we understand entrepreneurship.
This wasn’t surface-level data — it was 15+ years of studying over 4,000 successful entrepreneurs, including:
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80% of the founders of Inc. 500 companies
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Living founders of the Fortune 200 companies
The result? A clear, evidence-based picture of what drives real, scalable, sustainable economic growth.
But having the research isn’t the same as using it.
Growth + Scale-up Readiness transforms that data into something founders can apply — now.
This is not just about a test or a book. It’s about putting research to work in your venture.
A clear snapshot of who can build, grow, and sustain your business.
This is not a personality test or theoretical workshop. It’s a structured, practical analysis of your venture’s real potential to create growth and to sustain it — based on who’s building it.
Built for the people behind the venture.
Whether you’re working solo or leading a team, the economic growth insights helps you understand your human capital before you make your next big move. It will allow you to emphasize forward motion, entrepreneurial energy, and the ability to turn your potential into measurable economic outcomes, such as millions in revenues and growing teams.
Stop wasting time and energy
These insigths are for:
✔ Founders making Go / No-Go decisions
✔ Entrepreneurs who want to know who’s driving growth — and who’s missing
✔ Owners building a team, board, or support network that actually fuels growth
✔ Startups preparing to present to funders, accelerators, or programs
✔ Business owners ready to align people with outcomes
✔ Directors of small teams or not-for-profits seeking sustainable results
Real decisions, made with real insight.
Practical ways real people are using insights and their capability data to grow.
Entrepreneur
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Decide whether to move forward
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Show funders the probability to achieve economic growth
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Build a board that supports growth, not just advice
Founders + team
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Understand who drives what — and where gaps are
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Align people to what they naturally do best
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Prepare for funding or expansion with confidence
Programs, funders and accelerators
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Add a data-driven filter to program evaluation
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Increase the probability of teams attaining their projected growth
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Understand how and where to the support the people-side
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Move beyond BMC, business plans and projections
You’ve got the research. Now choose your level of action.
Whether you’re looking for a snapshot, strategic collaboration, or embedded support on who can truly build, grow, and sustain your venture — Growth Readiness Insights offers multiple ways to help you apply Gallup’s Builder Research to your real-world venture.
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THE INTEGRATION
We do it for you
Build the right team to deliver the outcomes that matter.
This path accelerates the process, removes doubt, and brings in expert guidance to ensure your venture has the people it needs to grow and succeed.
Take action by bringing in experts to ensure you include outcome-driven builders.
DISCOVER ALL OF OUR UPCOMING EVENTS
WHAT CLIENTS ARE SAYING ...
Abdi Karim | Hamilton
"All the points you raised are impactful to help be build my business. The more I talked with you, the more I learned. You are very knowledgeable and it shows you love what you're doing."
Cody | Ottawa
"People that would most benefit from working with Antoine would be companies that are looking to grow from stage to stage, where you really need to have people on board to really drive that growth and allowing the company vision to be understood by the team."
Esther | Calgary
"I really had to dig deep. I got to know myself. I asked questions that pushed me to think more than what was just in front of me. The support and the guidance really allowed me to decide that I did not actually want to be the business owner - I wanted to be part of something new and cool."
WHY THE BP10 MATTERS FOR YOUR CLIENTS
Chances are that your clients often struggle to align their vision with the practical realities of building and scaling a successful venture. Some might even struggle to find ways to let others help them to grow. Traditional coaching methods focus on leadership traits and business planning, but they don’t always address the core issue: understanding how a person builds.
BP10 will help your clients:
Make informed decisions based on natural capabilities
Identify who has the strongest potential to drive growth
Focus time and resources where they will generate the most impact
Reduce costly missteps and improve business performance
Align abilities with roles to prevent inefficiencies and wasted effort
Use research-backed insights to guide strategy, team development and hiring
Achieve sustainable growth and long-term success
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Showcase tangible business growth in revenue, profitability, and scalability
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Quantify success with outcomes, jobs and efficiency
FREQUENTLY ASKED QUESTIONS
Both. We offer:
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Individual EG Audits: Focused on founders, solo entrepreneurs, or leaders who want personal clarity and positioning.
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Team-based EG Audits: For up to 10 people — including co-founders, board members, advisors, early hires, or key contributors.
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No one builds an economically successful, sustainable and perennial business alone - it requires a team of people. Even an individual consultant is surrounded by others, may it be accounts, lawyers, financial advisors, coaches, mentors, contractors, etc. Anyone you’d list in your business plan as someone helping ensure success — co-founders, partners, advisors, board members, mentors, key staff, external supporters like accountants or coaches. If they’re part of your growth ecosystem, they should be part of the diagnostic.
No. The Builder Profile assessment is the foundation — but the Growth + Scale-up Insights go much further. It turns raw data into actionable insight by interpreting results through an economic lens, analyzing your team’s builder intensity, identifying key capabilities, surfacing blind spots, and aligning roles and responsibilities with natural strengths. It’s structured, strategic, and focused on execution — not just awareness.
Great question. Born to Build is an excellent resource, and the BP10 assessment is powerful — but both require you to interpret the information on your own. The Growth Readiness Diagnostic does that interpretive and strategic work for you. We analyze results, map them visually, conduct a leadership interview, and provide a tailored Insight Summary that shows exactly what to focus on next.
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The Diagnostic (You do it): You complete the assessment and receive the Insight Summary — clear and actionable.
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The Consultation (We do it together): We help you unpack your results, align people to roles, and identify gaps through guided strategy sessions.
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The Integration (We do it for you): Full implementation support, including hiring strategy, team capability mapping, and leadership planning.
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Yes. Many founders use this to demonstrate to funders, accelerators or investors that they understand not just what they’re building — but who is building it. You’ll be able to articulate why your team is capable of execution, where your strengths lie, and how you’re positioning for long-term sustainability.
Most reports are completed within 7 to 10 business days of your leadership interview and team completing the assessment. If you’re on a tight timeline, reach out — we’ll do our best to accommodate.
Just clarity on who you want to include (if you’re doing a team diagnostic). We’ll walk you through everything else after booking. If you're unsure which option is right for you, you can also book a 15-minute quick connect to discuss first.
No. Insights are valuable at any stage — whether you're launching, growing, restructuring, planning succession, or just reevaluating. If your future depends on the capability of people to drive results, Growth Readiness Insights applies.
Any type of venture can benefit. We've worked with nonprofit teams, startups, tech and main street, franchisees, consultants, early-stage founders, and established businesses. If you're building something with people and aiming for growth, this applies to you.
No problem. If you begin with one level of engagement — like an audit — and decide to move into a consultation or full integration, we’ll credit 50% of your initial investment toward the expanded service within 60 days.
Yes. Whether you’re building something new or strengthening an existing practice, these insights help you understand your own capacity for growth, how to position yourself, and how to make strategic decisions that reflect your natural strengths and building style.
Absolutely. The franchise gives you a proven model. But long-term success still depends on you. Economic Growth Insights shows how your capabilities will influence how well you build within that model, grow beyond it, or know where to seek support.
Yes — especially if a team comes with the purchase. It’s essential to know whether the business grew because of the previous owner, the team’s capability, or favorable conditions. Economic Growth Insights helps you assess who you’re inheriting and whether they can drive the next chapter.
Yes. Most programs focus on business plans, pitches, market validation and MVPs. Economic Growth Insights complements that by giving you clarity on the human side — who is actually going to build this, how, and whether the current structure is set up for growth.
Yes. Funders and strategic partners don’t just invest in ideas — they invest in people. These insights help you speak confidently about your team’s capacity to execute, where your strengths lie, and how you're set up to deliver results.
We have to stop thinking of entrepreneurship as just another form of employment - it's so much more than that. We have to think of it as a way of life - a lifestyle.
Antoine B. Carrière
MEET the expert BEHIND THE PROGRAM
Antoine B. Carrière is a seasoned entrepreneur, coach, and workshop leader specializing in the human capital of businesses and organizations. Making this his full-time work, he has helped 500+ entrepreneurs worldwide understand themselves and apply these insights to drive economic success, developing, testing and refining his approach over the past 15 years. During that time, he has built many tools, worksheets, as well as his own reports based on Gallup's Builder Research.
Known as The Respectful Challenger, his direct yet supportive approach pushes founders, small business coaches, and clients of entrepreneurial programs to make informed, strategic decisions. With over two decades of experience, Antoine equips individuals with the insights and tools to harness their strengths, create momentum, and build ventures that last.
Who Are My Clients?
Builder Profile leader Antoine B. Carrière has authored a book on a key question that entrepreneur's regularly struggle with:
How can I get my potential clients to buy from me?
This book explores this key to entrepreneurial success by explaining how to build a profitable company by understanding how to define, find, and attract clients.
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